AI Insights · Timothy · July 2025
Unicorn Games Performance on Unified Platform in New Zealand, Q2 2025
Explore the performance trends of the top unicorn games in New Zealand during Q2 2025, including downloads, revenue, and active users.
The second quarter of 2025 saw notable trends among the top unicorn games on a unified platform in New Zealand. According to Sensor Tower, these trends provide valuable insights into user engagement and financial performance.
My Little Pony: Harmony Quest from Budge Studios showed a fluctuating revenue pattern, peaking at around $137 in late April. Weekly downloads increased steadily, reaching approximately 89 by early June. Active user numbers saw an overall rise, moving from 193 to 239 by the end of June.
TutoTOONS’ Kpopsies - Hatch Baby Unicorns experienced a significant spike in revenue mid-June, climbing to about $69. Weekly downloads fluctuated, peaking at 87 in mid-June. Active users remained relatively stable, with slight variations around 308 to 273.
For Unicorn Games for 2+ Year Olds by IDZ Digital Private Limited, revenue showed minor fluctuations, with a high of $37 in mid-June. Downloads increased significantly mid-May, reaching 50, while active users peaked at 168 in the same period.
My Baby Unicorn - Pony Care, another offering from TutoTOONS, saw its revenue peak at $47 in early May. Downloads remained fairly consistent, with a slight increase to 28 by late June. Active users showed minor fluctuations, maintaining a steady average around 250.
Finally, Unicorn Dress up Game for Kids by bekids maintained stable download numbers, with a small peak at 24 in late June. Active user numbers gradually increased, reaching 195 by the end of the quarter.
These insights, sourced from Sensor Tower, highlight the dynamic nature of unicorn games in New Zealand. For more detailed analytics, visit Sensor Tower's platform.